Bela
43-49 Peerless Avenue, Mermaid Beach
ViewI’m often asked what is the key to the success of Mosaic Property Management. The answer is a multitude of things – a culmination of quality service, always going above and beyond, and we’re leasing Mosaic product; because at the end of the day, the quality of the property for rent is also critical to the success.
I’m often asked what is the key to the success of Mosaic Property Management. The answer is a multitude of things – a culmination of quality service, always going above and beyond, and we’re leasing Mosaic product; because at the end of the day, the quality of the property for rent is also critical to the success.
For this story though, I thought we would focus on the SEQ coastal regions – the Sunshine and Gold Coasts. Mosaic has several projects in these areas; completed, released and in the pipeline for 2019.
It is important to note that while all Mosaic projects are an exceptional standard, they are in highly competitive markets.
So, what is the state of play in these two regions? Current vacancy rates across a great deal of the country are extremely healthy, with a national average at only 2%. Below this average are both Sunshine Coast at 1.6% and Gold Coast at 1.9%.
A combination of strong population growth and low vacancy rates, teamed with the exceptionally high demand for our product means that we currently have 88 expressions of interest for Solis by Mosaic in Kings Beach which settles early next year. This project has only 22 apartments available for rent. With a conversation rate of 54% of enquiry, this level of interest would see us rent out Solis twice!
Cyan by Mosaic recently brought home the HIA regional award for best apartment complex 2018
Here’s some key things that tenants find hard to resist when looking for a property to rent:
NO HOLIDAY LEASING
In short, we don’t do it. It is written into our by-laws that we don’t allow short-term rental into our developments. Holiday or short-term leasing is a real deterrent to owner occupiers and to long-term tenants.
MIX OF OCCUPANTS
Mosaic’s developments, particularly in the coastal markets, have a very high owner occupier buy-in. This means the amount of stock we have available in each building is strictly limited – thus creating more demand for exclusive product.
LEVEL OF AMENITY
Our coastal projects host an unparalleled level of amenity. And we’re not talking just different amenities (of which there are plenty), it’s also the size and scale of each amenity that create enjoyable, but most importantly, usable spaces.
Avalon by Mosaic , set right on the Maroochy River, features spacious floor plans and an unsurpassed level of amenity
LEADING DESIGN
Open plan living flowing to expansive balconies create a home to be proud of. Our developments are all built with the owner occupier in mind, and it’s this high level of finish and large size that will appeal to tenants above purpose-built investment stock.
WELL LOCATED
Our locations are well researched, and our designs create enviable residential living. Our coastal projects have a very short walk to the water, because if you live on the coast, that’s the key feature everyone wants.
LOCAL SPECIALISTS
We have a dedicated and experienced team based on the Sunshine Coast to handle the ongoing management of our listings, both Mosaic and non-Mosaic stock. This ensures quick response rates to landlord and tenant enquiries, low vacancy rates with high tenant retention and the ability to do inspections as often as required.
In Knight Frank’s recently released The Wealth Report 2019, the Gold Coast was listed as one of only five Australia hot spots in the world’s top 50 cities for prestige market performance.
Read moreFor people interested in investing in property it’s encouraging to note that despite what you may read in the main stream media consistently, Australia contains multiple other property markets outside of Sydney and Melbourne, and these markets do not rise and fall on the same tide.
Read moreThe Sunshine Coast has beaten Brisbane and the Gold Coast to lead Queensland growth prospects, the latest Hotspotting report has found, thanks to a massive $20 billion infrastructure pipeline of projects either completed, in the process or in planning.
Read moreThe 6th largest significant urban area in Australia, The Demographics Group managing director Bernard Salt recently stated the Gold Coast has the highest employment-to-population ratio outside of our capital cities.
Read moreData is now showing that a growing number of residents of Melbourne and Sydney are now choosing to rent in their own home towns rather than buying property in their excessively expensive cities. However, in order to get a foothold on the property ladder, these same residents are now looking into the Gold Coast, among other areas, to invest in property.
Read moreThe fundamentals for SEQ remain strong and it has been cyclically ready for some time now. However, regulatory measures to control Sydney and Melbourne, combined with media reporting that has been mostly negative, has created a level of sentiment that has hampered the SEQ market from reaching its full potential.
Read more