How to make a great long-term coastal investment choice

I’m often asked what is the key to the success of Mosaic Property Management. The answer is a multitude of things – a culmination of quality service, always going above and beyond, and we’re leasing Mosaic product; because at the end of the day, the quality of the property for rent is also critical to the success.

For this story though, I thought we would focus on the SEQ coastal regions – the Sunshine and Gold Coasts. Mosaic has several projects in these areas; completed, released and in the pipeline for 2019.

It is important to note that while all Mosaic projects are an exceptional standard, they are in highly competitive markets.

So, what is the state of play in these two regions? Current vacancy rates across a great deal of the country are extremely healthy, with a national average at only 2%. Below this average are both Sunshine Coast at 1.6% and Gold Coast at 1.9%.

A combination of strong population growth and low vacancy rates, teamed with the exceptionally high demand for our product means that we currently have 88 expressions of interest for Solis by Mosaic in Kings Beach which settles early next year. This project has only 22 apartments available for rent. With a conversation rate of 54% of enquiry, this level of interest would see us rent out Solis twice!

Cyan by Mosaic recently brought home the HIA regional award for best apartment complex 2018

Here’s some key things that tenants find hard to resist when looking for a property to rent:

NO HOLIDAY LEASING

In short, we don’t do it. It is written into our by-laws that we don’t allow short-term rental into our developments. Holiday or short-term leasing is a real deterrent to owner occupiers and to long-term tenants.

MIX OF OCCUPANTS

Mosaic’s developments, particularly in the coastal markets, have a very high owner occupier buy-in. This means the amount of stock we have available in each building is strictly limited – thus creating more demand for exclusive product.

LEVEL OF AMENITY

Our coastal projects host an unparalleled level of amenity. And we’re not talking just different amenities (of which there are plenty), it’s also the size and scale of each amenity that create enjoyable, but most importantly, usable spaces.

Avalon by Mosaic , set right on the Maroochy River, features spacious floor plans and an unsurpassed level of amenity

LEADING DESIGN

Open plan living flowing to expansive balconies create a home to be proud of. Our developments are all built with the owner occupier in mind, and it’s this high level of finish and large size that will appeal to tenants above purpose-built investment stock.

WELL LOCATED

Our locations are well researched, and our designs create enviable residential living. Our coastal projects have a very short walk to the water, because if you live on the coast, that’s the key feature everyone wants.

LOCAL SPECIALISTS

We have a dedicated and experienced team based on the Sunshine Coast to handle the ongoing management of our listings, both Mosaic and non-Mosaic stock. This ensures quick response rates to landlord and tenant enquiries, low vacancy rates with high tenant retention and the ability to do inspections as often as required.